Are you ready to build a Solid and Profitable Business that reflects the VERY best of who YOU are?

If you’re ready to set to gain $100,000′s in free publicity, then read on – I’m going to reveal my secrets for building a solid business foundation that enabled me to generate over $5 million in free publicity for myself and my clients so you can do it too! 

Dear Entrepreneur (or Soon-To-Be Entrepreneur)

Are you a coach, consultant, financial planner, healthcare professional, service based entrepreneur, retailer, or other Small Business Owner who… 

• feels confused about all this new buzz on the importance of personal branding and becoming an industry expert?
  
• has enjoyed some business success but wants to uncover ways to increase your revenue?
  
• is overwhelmed and exhausted by all the day-to-day running of the business, answering phones, booking appointments, managing clients?

Then you’re at the right place.  I’m Tania Usher and I’ve grown my own business from a tiny seed in my spare bedroom (only spare because my two young daughters were sharing a room and a double bed) to an internationally acclaimed enterprise I run with my team from my beachside three-story house on Australia’s stunning Gold Coast.

I wasn’t always entrepreneurial.  In fact, 10 years ago when I was pregnant with my first daughter and dragging myself to the office (I suffered terrible morning sickness) I considered myself a success.  I had a ‘well-paid’ JOB and was contributing to the economy like most responsible citizens…but that was all about to change.  When I left my executive career to give birth to my first child…I never imagined that in less than 5 years, I’d bury a baby, be the sole provider of my family, embroiled in an emotionally draining legal battle, witnessing escalating credit card debt and served home repossession papers.

My dream of balancing a JOB and a family were shattered.

Then one day it happened…I made a decision that transformed my life.  I did something that some thought foolish…especially as the sole provider of my then 2 and 4 year old daughters…I decided to go into business for myself.

Problem was, I didn’t have a plan, or anyone to help me figure things out. 

Unfortunately, I completely underestimated how important building a solid foundation was to generating clients, exposure and income.

I thought that my years in the executive world had awarded me with all I needed to build a successful and profitable business.  I was wrong!  I was ill-equipped for this new journey called "entrepreneurship".  So I make A LOT of mistakes, some very expensive ones, along the way. 

I’d managed to get a few clients, even some great testimonials…but my new income was barely enough to provide food for my young family, never mind grow my business. 

I was running myself into the ground raising two young girls, answering phones, attending meetings, replying to emails, marketing, public relations…and my body gave up.  I spent 3 months incapacitated due to a herniated disk.  I’d burnt out!  Despite ALL my experience, I had to admit that I didn’t have the first clue about the basics of running a REAL business that could support me both financially and emotionally.

It was one of the most difficult times of my life.  But I refused to give up!  I embarked on a journey to learn all I could about Information Marketing and the Internet.

One of the wisest business decision I ever made was to pull out my credit card…it was the only source of funds available to me as my young family was living off credit…and hired a coach who encouraged me to think differently.  Instead of treating my business like an expensive hobby (that wasn’t even covering rent and school fees) I became aware of the qualities and skill sets I needed to build a solid business foundation.

When friends and colleagues started asking me "Tania how did you do it?  How do you manage to attend all your daughter’s school events and build an international online business with no money?"…I decided to take a leap and start doing workshops.  My first workshop sold out within 2 days…I was ecstatic!

It was like undertaking a Master’s degree in Entrepreneurship…I wanted to learn more…

So now I’ve retraced my path and want to share with you all the steps I painstakingly learned on my journey.  Steps you can use whether you want to run a part-time, small to medium sized or global business.  I spent tens of thousands of dollars and thousands of hours ploughing through trainings, books, seminars, workshops…to create a system that has enabled me to:

• grow an international business, from my own home
  
• gain Millions of dollars in free publicity for myself and my clients
  
• create a global community of over 7000 ideal prospects in under 12 months
  
• facilitate numerous SELL OUT workshops
  
• drive thousands of prequalified visitors to my websites
• have the freedom to work from any waterfront cafe in the world…this year I’ve discovered some lovely spots throughout Australia, USA and Asia. 

Understanding how to build a solid business foundation changed the direction of my business…and it can for YOU too! 

In the Ultimate Business Foundation Blueprint™ I’ll be sharing with you my carefully crafted 7 modules which will skyrocket your business, FAST!  In fact when you begin implementing the tools and success blueprints your business will move to new heights.

When I was on my quest to understand the online world, I uncovered LOTS of information bouncing around and it became a HUGE challenge to sift through all the fluff and find the value.  I was fortunate to encountered a small handful of masters…most of whom command very high price-tags to access.  Nonetheless as an avid student, I paid and I learned.

Yet I felt there was always something missing, whether I was learning about Social Media, Videos, WordPress, Information Marketing, Product Creation…all great tools…but they don’t work without a solid business foundation.  Sadly I began seeing many businesses becoming top heavy with entrepreneurs tossing lots of money at the latest new package or trend, but very little attention was being paid to building a solid foundation on which to carry the newfound knowledge.

The results…business becoming weighted down, exhausted entrepreneurs and stagnant growth.

And this is EXACTLY why I created the Ultimate Business Foundation Blueprint™ 

Success Mindset:  Discover the 3 Keys to the success mindset of leading entrepreneurs

If your business is not where you’d like it to be right now, then it’s likely your focusing too much on “HOW will I do all this”, instead of being clear on your “PURPOSE for doing all this”.  When you’re serious about growing a sustainable business that provides you and your family with wealth, freedom and choices then the first step in the journey is self-discovery.

Module 1 explores Entrepreneurship and uncovers if you have all you need to be your own boss.  You’ll discover:

• the success mindset of leading entrepreneurs (or risk drowning in stress, frustration and anxiety)
• What NEVER to say to yourself or others when making a decision
  
• Eliminate the 1 thing that will hold you back from success
• How you may be sabotaging your results with 2 words
  
• The 1 globally accepted excuse that that will halt growth and business success

Designing YOUR Life:  Keys to ensuring a smooth transition between your business and life

Balancing business, life and family can be challenging, not to mention exhausting!  Today more than every YOU have the freedom to decide exactly how you want your life and your business to look.  When you’re clear on what you want, what you stand for and what you want to achieve, you build a business that supports your lifestyle…NOT the other way around. 

• What you MUST define that is critical for your personal and business wellbeing
• 9 essential questions you need to ask yourself before going into business (already a seasoned entrepreneur…then you need to answer these questions NOW)
• How being SMART can be the key difference between achieving your goals or not

Trustworthy Impressions:   Build a solid, recognisable and authentic brand

Now that you’ve mastered your mindset and lifestyle goals, it’s time to create a powerful brand that reflects your  true essence.   Defining your brand is much bigger than how you look, talk and market yourself to others.  It’s about being clear about how sharing your gift with the world will make a difference.  Getting this right will elevate your expert status…virtually guaranteeing you both online and offline media exposure.

• Why your logo, website and sales material are NOT your branding focus
  
• What you should and shouldn’t post online
• Secrets for standing out from the crowd in an over-stimulated market
• Create a solid mission statement that aligns with who you are (with flexibility to adjust as your business grows)
• Forget all unnecessary fluff about branding…you only need to know these 3 essential components
• The 1 key strategy for fast-tracking your expert status and expanding your brand

Understand Your Clients:  Attracting the RIGHT people with less effort for increased result

Build your foundation the RIGHT way in the beginning so you’re efforts are directed at the right people.  Missing this single puzzle piece could be the difference between your business thriving or just surviving.

• Why defining your ideal client will make you money
  
• How to clearly identify market and niche…no matter how fabulous your product or service, NOT everyone is your client
  
• Keys to developing an enthusiastic and trusting following
  
• Your clients are your biggest sales force and how they can leverage their loyalty to make you both more money 
• The 1 MUST HAVE tool for creating a loyal fan club (and it’s nothing to do with Social Media) 
• How to divorce your clients with care when they’re no longer a good fit for you or your business
  

Creating Multiple Revenue Streams:  Defining a business model that fits around who you are

Have you made the transition from being a paid employee to entrepreneur only find that you’ve created a JOB for yourself.  If you’re in business and your only income is derived from trading your time for money, then you need to reassess your business model.  When you make the shift from getting paid for your time, to getting paid for your knowledge, you’ll experience true freedom…and money!  There’s not just one successful business model or a one size fits all solution.  You MUST adopt a business model that creates a business that’s right for you and we’ll be working through the steps on how to do this in Module 5.

• How to ensure you have a sound business model and not just an expensive hobby
  
• The marketing funnel demystified and how to make it work for you
• Getting clear on your growth plans, no matter whether you’re launching an at home business or building an empire
• What you ALWAYS need to include in your business model
• How to make the transition from selling time for money to selling your knowledge…even while you sleep

Systems Keep You Safe:  Get organised and keep your business secure

Sadly many entrepreneurs are not keeping their business safe.  In a world of rapid access to your information, you MUST ensure your valuable intellectual property is protected.  And this is more than just whacking a copyright symbol on your website.  Don’t Risk Losing Your Data!

• Which software systems I can’t live without and recommend, many of them are free
• What you absolutely NEED to have in your business to keep it safe (and what you don’t)
• How to organise your computer, office and life to ensure you don’t waste ANY of your precious time
• How to set up a secure credit card system that eliminates costly bank and merchant fees

Key Business Asset:  "Alone we can do so little; together we can do so much," Helen Keller.

Are you going it alone and wearing a dozen hats…or more!  Attempting to do every role from mail sorter to CEO!  It’s time to STOP!  You don’t have to do it all.  Developing a loyal, enthusiastic and supportive team is one of your most valuable business success tools.  So in this module we’ll highlight the key methods and tools for creating a team when you don’t have money for staff.  You’ll discover…

Secrets to outsourcing, delegating and automating

• How to avoid the costly mistakes while streamlining your operations
• Key questions to ask to ensure you build a team that’s aligned with your vision
• Secrets to creating an online team so you ONLY work on the things you love
• The questions you MUST ask before you engage a new team member (both virtual or in the office)
  
• How to create an environment where you team makes you money…no matter where they’re located
• The 1 key strategy that EVERY successful leader masters
• What you MUST NOT automate or delegate…doing this will KILL your business growth

Quick-Action Downloadable Handouts for Each Call

This course is jam-packed with information and strategies you’ll want to start implementing right away.  Your worksheets, templates and tools will become such hands-on guides that I recommend you make space for your printouts within arm’s reach of your office chair.  You’ll be referring to them regularly.  And as you’ll have lifetime access to the recordings you can go and listen again later or review the transcripts, any time you like.

To help you map out your solid business foundation, you’ll get:

• Quick-action downloadable handouts
  
• Fill-in the blank Templates
  
• Task Checklists
  
• Survey Outlines
  
• Questionnaires
  
• Worksheets
• …and more!

ADDITIONAL BONUSES

BONUS #1

Access to my Million-Dollar Resource Listing so you don’t need to waste time and money searching for vendors, suppliers and resources.  Whether you’re looking for IT support, graphic artists, virtual assistants we’ll be able to connect you with the right support.

BONUS #2

Lifetime Private Members Area so you can access all your tools, templates, worksheets and recordings.  I won’t let you descend into OVERWHELM…this is a step-by-step system you can follow at your own pace.  You just implement want you can and when you’re ready everything you need to move onto the next step will be at your fingertips.

I’m thrilled to be able to bring this Blueprint to you.  You’ll graduate from this course with your personal step-by-step Ultimate Business Foundation Blueprint™ which will give you EVERYTHING you need to start building your solid business foundation.   

Even though this training should be required attendance for ANY ENTREPRENEUR, I understand that this investment could be a financial challenge if I charged what it is actually worth.  I could ask for 5 times the amount for this Blueprint.  It’s simply THAT valuable.  However, I want as many budding entrepreneurs as possible to tap into the phenomenal energy generated when you build a solid foundation on which to grow your business.

It IS possible to create the business and life you desire…but you must start with a solid foundation.  The Ultimate Business Foundation Blueprint™ will fill in the gaps…arming you with ALL you need to make 2011 a Brilliant Year…and beyond.

So…are you ready to create a solid foundtion on which to build a successful and profitable business? 

If you attempt to build your business while ignoring the essential fundamentals, not only will your big headaches continue, but you’ll be standing in the way of growth and success.

You can change that NOW.

I’m looking forward to helping YOU build a solid foundation for your business so you can enjoy the success you’ve been craving.

Happiness and success

PS:  Now I’m sure you know that savvy entrepreneurs "Make decisions quickly and change their mind slowly".  So before you leave this page, I invite you to make your decision, YES or NO.  What matters more to me than whether you invest in this training or not, is that you make a decision NOW.  Don’t be a fence sitter, nothing will keep you stuck more than procrastination and indecision.  Trust your gut and move forward.  If YES, reserve your spot and gain immediate access to my secrets for building a solid and profitable business foundation.

Tania Usher International

Suite 1809, 28 Pearl Street, Kingscliff  NSW  2487  Australia

E-mail:  Support@TaniaUsher.com

© 2010 Tania Usher International